Building Products that Sell Themselves: Journey of Appointy from Bhopal to Boston

If Nemesh Singh, Founder & CEO, Appointy India, were given a time machine, he would want to go back 21 years, when he started his entrepreneurial journey, and change a couple of things. In this session for SaaSBOOMi Annual 2021 OnAir, curated be Varun Shoor, Founder and CEO, Kayako, Nemesh shares how he has bootstrapped […]

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Ideas do not make successful companies, solutions do: Ritesh Arora, Co-founder & CEO, BrowserStack

It took Ritesh Arora and his long-time college friend Nakul Aggarwal 7 years and 25 ideas to stumble on the winner – BrowserStack. And that was when he realised that great ideas do not make great products or successful companies; it’s about solving your target customer’s problems.  In this session of SaaSBOOMi Annual OnAir 2021, […]

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Investors look at just two numbers – ARR and ARR growth, says Dave Kellogg

SaaS companies are growing faster than ever, spurred by the COVID-19-induced digital adoption globally. Amidst rapid growth, founders often find it hard to track growth correctly. The major bottleneck here is deciding on the right metrics to measure and devising the appropriate framework. Dave Kellogg, ex CEO Host Analytics, ex-SVP/GM of Salesforce Service Cloud, ex-CEO MarkLogic, […]

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Traditional Sales Models don’t work in the US Market, says Jen Abel, Co-founder & Partner, JJellyfish

As part of the ongoing SaaSBOOMi Annual OnAir 2021, Jen Abel, Co-founder & Partner, JJellyfish, walks us through a go to market strategy for early-stage founders looking to expand to the US. Jen emphasizes repeatedly that the US market is completely different from the Indian market, so the right strategy can be the differentiator between […]

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