Author: root

Sudheer Koneru wanted to retire by the age of 40. Instead, he is building and leading India’s first beauty and wellness unicorn Zenoti.  The journey began with his hunt for a software to manage administrative functions like payroll, finances, HR for his chain of seven spas. When he couldn’t find the right solution, he did […]

A startup is a dream for many – most often that dream is to spot a problem, build a product, find a few customers, raise funds, and have a successful life with media coverage… you get the drift. However, if you have been around the startup ecosystem for a while, you’d know that this dream […]

SaaSBOOMi Fellowship is a 12-month program for young professionals who aspire to make a positive impact in the mission of building India as a product nation. Apart from being a great opportunity to work with some of the best SaaS founders, the fellowship program offers a ringside view into all-things SaaS — Helping the fellow […]

India could be on the cusp of unlocking a $1 trillion opportunity for SaaS companies, creating nearly half a million new jobs by 2030, according to the “Shaping India’s SaaS Landscape” report released today by SaaSBOOMi, Asia’s largest community of SaaS (Software-as-a-Service) founders and product builders. In 2015, a small group of startup founders and […]

“How should we build a community?” “I like how you have built this community, what should we do to make our community more active?” I have been getting more such questions recently, from founders and others. It is heartening to see this interest in community building, an area that I stumbled into 18 years ago, […]

Ankur Joshi had a treasure chest of entrepreneurial experience to dip into when he decided to startup again in 2018. He had run three ventures, notably a QSR chain RushHrs and a B2B e-commerce marketplace Blaez, and had held a senior role at Tapzo. But when he launched Nuclei, which has gone on to develop […]

The internet is rife with advice on when startups must hire their first marketer. “When you have too many ideas and need an expert filter”, “when you need to keep pace with your competitors” are some pieces of advice commonly given to startup founders who aren’t necessarily marketing specialists. Fair advice, but a little dated. […]

We must accept finite disappointment, but we must never lose infinite hope. – Martin Luther King Jr. Startup founders are a curious breed. Even in the face of overwhelming odds, they can’t help but stay optimistic and ambitious—they are genetically programmed to suspend disbelief and see opportunity and a path to victory. At a time […]

The past couple of weeks have been difficult for our country. There has been a dramatic increase in COVID-19 cases across the country. This has upended our daily lives, as we’ve been busy helping our families, employees, and above all ourselves.  As we write this, news has arrived that we are opening up vaccination for […]

“This is going to be really hard. The whole idea of SaaSBOOMi Annual is to provide founders a safe space where they can learn from each other. I don’t think it’s possible if we are doing an online event.” “I agree, we will have to tone down our expectations from the event.” “A SaaSBOOMi Annual […]